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Rwamatamu Coffee used IFE London 2026 to showcase green coffee from Rwanda. The company highlighted traceability, climate-smart production and links with women and youth associations.

Nova Coffee used the International Food & Drink Event in London to present Rwanda’s Grade A Arabica red bourbon coffee and build new export relationships with buyers in London and Canada.

Nyamurinda Coffee Growers Ltd brings fully washed specialty green coffee to London with clear export ambitions. The company already serves markets in Europe, Asia and the US, offers traceability back to supplier farmers and is seeking new importer relationships and investment as it targets the UK and China.

Rwanda returns to IFE London 2026 with three coffee companies in focus: Nova Coffee, Rwamatamu Coffee and Nyamurinda Coffee Growers. With the UK still Rwanda’s top export destination for agricultural products, the event offers room to build buyer relationships and expand market access.

Pure Africa Coffee imports green coffee from Rwanda, roasts it in the Netherlands and builds direct links with cooperatives such as Juru, Nova and Sholi. In this interview, co-founder Justus Bijlsma explains how market access, logistics and long-term partnerships shape the route from Rwanda to Dutch buyers.